Free tool · no sign-up · 30 seconds

What is that menu item actually making you?

Enter one dish. See its true food cost, gross profit and margin health, in-store and on delivery. Most operators are surprised by at least one number.

Your item

Is VAT applicable?
Sell this on delivery?
Platform commission?

🏠 In-store

Warning
33.1%food cost
ReviewHealthyWarningDanger
Net selling price (ex VAT)€10.57
Ingredient cost− €3.50
Gross profit per item€7.07
Gross profit margin67%

Margin is getting tight. A 33.1% food cost leaves you €7.07 per item (67% margin). It still makes money, but there's less room for waste, discounting or a supplier price rise.

🛵 Delivery

Warning
41.5%food cost
ReviewHealthyWarningDanger
Net selling price (ex VAT)€12.78
Commission deducted− €4.35
Net revenue after commission€8.43
Ingredient cost− €3.50
Gross profit per item€4.93
Gross profit margin58%

Margin is getting tight. A 41.5% food cost leaves you €4.93 per item (58% margin). It still makes money, but there's less room for waste, discounting or a supplier price rise.

This item is close to the edge. Small pricing and portioning fixes across the menu add up fast.

Assess my full menu →

Delivery platforms may be eating your profit. Review your full delivery menu before scaling ad spend.

Assess my full menu →

Want to know what your full menu is really costing you?

One item is only the start. A full assessment shows which items are profitable, which are quietly killing your margins, and exactly what to change.

How it works

Clarity in three steps.

1

🧾

Enter your numbers

Ingredient cost, price, VAT and delivery commission. No sign-up.

2

See it live

Food cost %, gross profit and margin health update as you type.

3

🎯

Know your next move

Plain-English verdict and the exact action for each item.

Whole menu

Menu Management

Single-item margins only show part of the picture. Get every item reviewed, your hidden loss-makers found, and a clear plan to fix pricing, upsells and delivery.

Get Full Menu Assessment →
Build from scratch

AI Menu Builder

Designing or rebuilding a menu? Get AI-assisted items, pricing, upsells and food costs built around your concept, audience and goals, before you waste money testing it.

Explore the AI Menu Builder →

Quick questions

What is a good food cost percentage?+

In-store, healthy is roughly 25–33%. Above 38% is dangerous. Delivery can run higher because platform commission eats into your margin, so up to about 39.5% is still healthy there.

Why is the delivery food cost higher?+

Delivery platforms take 25–35% commission on each order. That's deducted before you pay for ingredients, so the same dish keeps less profit on delivery than in-store. Pricing delivery higher is how operators protect margin.

Should I include VAT?+

Yes if you're VAT registered. VAT isn't your money, so we strip it out first to show the real net selling price your margin is calculated from.

Is this actually free?+

Completely. It's the fastest way to sanity-check one item. When you're ready to review your whole menu, Menu Management and the AI Menu Builder pick up where this leaves off.

Your next step

One dish is costed. Now protect the whole menu.

The calculator shows a single item. Recipe Manager costs every dish automatically and keeps your margins honest as prices move.

Check your whole menu nextAssess it →